Maruti Suzuki Ciaz Facelift 2018
Maruti Suzuki Ciaz recently went through a facelift in August 2018 in India. This mid-sized sedan has consistently shown record sales, making it the best-selling car from the Maruti Suzuki stables. Maruti Suzuki Ciaz Facelift has upgraded features, to keep it ahead of other popular sedans in the highly competitive segment.
Maruti Suzuki Ciaz facelift has it all, from a powerful K15 engine with Progressive Next Generation Smart Hybrid technology to plush, expansive interiors & the NEXA seal of safety.
Before we explore the Ciaz facelift, let’s go back in the history of the car, to know more about this iconic Maruti Suzuki best-seller.
When the SX4 made way for Maruti Suzuki Ciaz-
Ciaz was launched in 2014, in the premium, mid-sized C-segment. Until then, Maruti Suzuki was largely seen as a manufacturer of small cars with products catering to the needs of the Indian middle class.
The Maruti Suzuki SX4, launched in 2007, beautifully made car with Powerful engine & was available in petrol & diesel. In order to match the expectation & demand of customers, the company decided to ease out the SX4, to make way for a premium C-segment sedan– the Maruti Suzuki Ciaz.
Spaciousness, larger wheelbase at 4490 mm, more leg room, smoother and sleeker contours, class-best boot space, made the Ciaz attractive to the Indian consumer. Thus it quickly became a crowd-puller and firmly entrenched itself as one of the best Sedan.
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Maruti Suzuki Ciaz was shifted to the Nexa Channel from the conventional CE channel- A premium sales channel for a premium car
Ciaz was initially sold through the traditional Maruti Suzuki CE channels across the country. Soon, they conceived the idea of a distribution network catering to the premium segment in cars. Thus, Nexa was born.
The Ciaz, Maruti’s best-selling C-segment sedan was decided to be sold from Nexa outlets from 2017. The primary reason for this was to make it a win-win proposition for both, the Ciaz and Nexa. The new association was conceived as a symbiotic relationship, where both would benefit from the association. The Ciaz would attract more customers towards NEXA, and make the new entity as much of a success as the strong, conventional Maruti dealership network.
Likewise, since Maruti Suzuki conceived Nexa as an exclusive sales network for premium cars, the association would help improve the premium image of the Ciaz in the market.
To make the transition smooth, the Ciaz underwent minor changes. Maruti Suzuki dropped the lettering and variant badges from the Ciaz facelift, only leaving the Ciaz nameplate, ‘S’ logo and the SHVS badge (for the diesel variant). An additional ‘Nexa Blue’ exterior colour option was made available for the Ciaz.
Other than the surface changes, the 2017 Maruti Ciaz implemented Nexa’s grade hierarchy: Sigma, Delta, Zeta and Alpha, instead of the original V (O), V+, Z, and Z+ grade hierarchy. The Ciaz RS became the Ciaz ‘S’ through Nexa.
The revolutionary AMT and Smart Hybrid Technology in the Ciaz-
The Maruti Suzuki Ciaz was one of the first mid-sized sedans in the country to boast advanced automotive variants such as AMT and Smart Hybrid Technology. Suzuki Hybrid Vehicle System (SHVS) featured fuel-efficient technology like power assist, idle engine star